Brand surveys

We measure your brand’s market position in relation to the relevant target group.
The results highlight the development phase of your brand, focusing on aspects
such as degree of recognition and customer loyalty.

Let us conduct your brand survey

We have the capacity, tools and methods to conduct brand surveys of the highest quality.

We have extensive experience of carrying out brand surveys of different scopes for companies in a diverse range of industries. A brand survey can show you whether your brand is moving in the right direction.

It also indicates your brand’s recognition and its position in relation to competitors. Our survey can also show you what attributes are associated with your brand and how they affect the brand’s strength. With these insights, you can make better decisions on your company’s positioning, set up a brand strategy or adjust the messages you communicate.

Our brand surveys can be carried out using various data collection methods such as telephone interviews, online interviews, personal interviews/focus groups or postal questionnaires. We use the data collection method that best suits your needs. Sometimes different methods can be combined to increase the response rate.

The results of your brand survey are compiled and delivered in your chosen format.

References and experience of brand surveys

PFM Research i Sverige AB implements an average of 500 surveys per year for companies and public organisations in
our local region, in Scandinavia and throughout Europe, which provide a reliable basis for decision-making.

Read more about our services and how we can help you and your business

Want to find out how we can help you?
It’s not always easy to know exactly what you’re looking for. We’ll be happy to advise you and answer any questions.
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Visit us

Head office PFM Research i Sverige AB
Klammerdammsgatan 2,
SE-302 42 Halmstad, Sweden
Tel.: +46 35 260 60 00

Stockholm PFM Research i Sverige AB
Gustavslundsvägen 143,
SE-167 51 Stockholm Bromma, Sweden
Tel.: +46 35 260 60 00

Åre PFM Research i Sverige AB
SE-830 13 Åre, Sweden
Tel.: +46 647 48 50 00

Contact us here!